This job is based in our Marketing Sciences department. Content marketer will be writing copy for websites, blogs, social media posts, ads, email outreach and doing research/efforts required for online marketing endeavors.
Job Description
Search capabilities with basic knowledge using Google operators. Researching viral and competitor content relevant to our niche and websites
Experience in writing versatile pieces of content encompassing blogs, website content, technical pieces, research papers, guides and promotional emails/ads etc
Capability to understand technologies related to cable, and tv and write up helpful content
Writing content optimized for Search Engine/Social Media and suitable to different publishing platforms
Ability to adapt writing style in accordance with the publishing platforms and tweak content until approved
Thorough knowledge of content marketing strategies, user funnels, personas etc
Keyword research capabilities on Google Keyword Planners, Moz, Sem Rush
The incumbent should have the ability to liaise with team members and work his/her way through the different levels of approvals
The quest for knowledge and urgency to learn new marketing techniques and technologies is a must
Content marketer will be writing copy for websites, blogs, social media posts, ads, email outreach, and doing research/efforts required for online marketing endeavors
Job Specifications
Minimum Bachelor’s degree
Excellent interpersonal and communication skills
Proficient in English (Written and Spoken both)
Good in communication and explaining ideas in a vivid manner with storytelling/writing capabilities
Command over MS Office/ specifically Excel is mandatory
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