Job Overview
The primary responsibilities of SEO Analyst include performing competitive analysis and identifying gaps in our content or areas of improvement in our web design. Conduct keyword research using various tools (like Keyword Planner, SEM Rush and Moz) Track important SEO metrics including organic traffic, conversion rates, and time spent on page.
Job Description
- Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
- Conduct keyword research using various tools (like Keyword Planner ,SEM Rush and Moz)
- Track important SEO metrics including organic traffic, conversion rates and time spent on page
- Update older content and add effective calls to action (CTAs) to improve user engagement. Report on performance metrics comparing them to our SEO goals and benchmarking data
- Optimize pages for mobile
- Implement link building strategies and manage backlinks to build online authority
- Follow SEO trends and stay up-to-date with new tools and practices
- Work experience as an SEO Analyst or similar digital marketing role and Expertise in Google Analytics
- Familiarity with keyword research and management tool
- Understanding of ranking factors and search engine optimization practices
- Strong analytical skills
Job Specifications
- Minimum Bachelors Degree along with minimum 2 years of SEO Experience
- Excellent interpersonal and communication skills
- Proficient in English (Written and Spoken both)
- Good Analytical and Strategical Skills